Reese Witherspoon says it's 'so, so important' for women to be involved with AI: 'The change is h...

&34;It will be the future of filmmaking,&34; the 'Morning Show' star adds. Reese Witherspoon says it's 'so, so important' for women to be involved with AI: 'The

"It will be the future of filmmaking," the 'Morning Show' star adds.

Reese Witherspoon says it's 'so, so important' for women to be involved with AI: 'The change is here'

"It will be the future of filmmaking," the 'Morning Show' star adds.

By Mekishana Pierre

September 2, 2025 12:39 p.m. ET

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Reese Witherspoon. Credit:

Taylor Hill/FilmMagic

Reese Witherspoon is encouraging women to get move involved in artificial intelligence as it becomes more embedded in the media industry.**

During an interview with her costars of *The Morning Show* with *Glamour*, Witherspoon was asked how she doesn't burn out while juggling multiple hats in the entertainment industry. The actress, who has made a name for herself behind the screen as a producer under her Hello Sunshine production banner, explained that she works hard to "adapt to new structures and new environments."

That includes staying on "how media is evolving and how I can help be part of bringing women along in those emerging industries."

Nicole Beharie, Reese Witherspoon, and Nestor Carbonell on 'The Morning Show'.

Enter the industry's growing fascination with AI, and the subsequent apprehension from actors and other creatives about how the ever-evolving technology is transforming the media landscape.

AI was a prominent point of contention during the SAG-AFTRA strike in 2023, with one of the main issues being the use of AI in generating and perpetuating actors' likenesses. When SAG-AFTRAmembers who work on video games went on strike a year later, it was primarily over the use of AI.

But Witherspoon preaches the opposite of trepidation for her fellow stars.

"It's so, so important that women are involved in AI...because it will be the future of filmmaking," she told *Glamour*. "And you can be sad and lament it all you want, but the change is here. It will never be a lack of creativity and ingenuity and actual physical manual building of things. It might diminish, but it's always going to be the highest importance in art and in expression of self."

The *Legally Blonde* star said that she uses AI "every day," adding that it's "an incredible tool to save time."

Reese Witherspoon on 'The Morning Show'.

Witherspoon isn't the only celebrity to speak out on Hollywood's increased use of AI — although the reception from other stars is soundly divided.

While speaking on a panel at CNBC's Delivering Alpha investor summit in 2024, Ben Affleck proclaimed his belief that "movies will be one of the last things, if everything gets replaced, to be replaced by AI."

Asked if he worries about AI being used to create movies from scratch, Affleck replied, "That's not possible now. Will it be possible in the future? Highly unlikely."

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He went on to argue that as the technology currently stands, it is nowhere near capable of producing quality art on its own. "AI can write you excellent imitative verse that sounds Elizabethan. It cannot write you Shakespeare," Affleck said. "The function of having two actors, or three or four actors, in a room and the taste to discern and construct that is something that currently entirely alludes AI's capability and I think will for a meaningful period of time."

The *Argo* director, who co-owns the production company Artists Equity with Matt Damon, went on to explain how he believes AI will actually factor into the future of moviemaking. As Affleck sees it, the technology has the potential to affect the "more laborious, less creative, and more costly aspects of filmmaking," by bringing costs down which will in turn lower the barrier to entry and "allow more voices to be heard."

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On the other end of the spectrum, actress Scarlett Johansson recently called on the United States government to crack down on rampant misuse of AI.**

A video went viral online earlier this year depicting the likeness of a wealth of Hollywood stars condemning Ye — the controversial rapper formerly known as Kanye West — amid his ongoing antisemitic behavior. The clip — which EW is not linking to — used AI-generated imagery of Johansson, Drake, Lisa Kudrow, Steven Spielberg, Natalie Portman, Jerry Seinfeld, Adam Sandler, Jake Gyllenhaal, and wearing white shirts featuring the Star of David surrounded by the outline of a hand throwing up the middle finger, with the name "Kanye" written underneath.

"I am a Jewish woman who has no tolerance for antisemitism or hate speech of any kind. But I also firmly believe that the potential for hate speech multiplied by AI is a far greater threat than any one person who takes accountability for it. We must call out the misuse of AI, no matter its messaging, or we risk losing a hold on reality," Johansson said in the statement obtained by EW via the *Jurassic World Rebirth* star's publicist. "I have unfortunately been a very public victim of AI, but the truth is that the threat of AI affects each and every one of us."

Scarlett Johansson.

Paul Morigi/Getty

Johansson called the rise of AI a "1,000-foot wave" and heralded "several progressive countries, not including the United States," for responding to the threat "in a responsible manner" so far.**

"It is terrifying that the U.S. government is paralyzed when it comes to passing legislation that protects all of its citizens against the imminent dangers of AI," she continues. "I urge the U.S government to make the passing of legislation limiting AI use a top priority; it is a bipartisan issue that enormously affects the immediate future of humanity at large."

As AI becomes more accessible and advanced, its use remains a divisive issue, especially with scammers using celebrity likeness to con fans out of money. Most recently, scammers allegedly used AI-generated videos of *General Hospital* star Steve Burton to con a Los Angeles woman out of more than $80,000.**

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